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Podcast Button iTunes EditableAbout Steve Hall

In this interview Steve talks about why motivation is critical to any writing project and what it’s like when you’re writing about the news and not knowing what you’re going to write about much in advance of the actual writing.

We also discuss email productivity and and the benefits of using folders, search and email tracking software to make you email life better.

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Topics We Explored

  • Why motivation is critical to any writing project.
  • Working a day job and writing on nights and weekends.
  • What it’s like when you’re writing about the news and not knowing what you’re going to write about much in advance of the actual writing.
  • What it’s like writing for a platform like Contently.
  • The difference between writing for your own newsletter, versus for a brand and/or an affiliate marketing agency.
  • Content marketing (aka writing content for a specific purpose, with a specific goal or outcome in mind)
  • Managing your life via email and the benefits of using email tracking software.

Key Takeaways

  • When you’re writing an article that’s trying to explain a topic or a news story, imagine that you are writing it to your mother or grandmother. Simplify, simplify, simplify.
  • When you’re writing just focus on writing a logical story. What is the topic? What is the background? Who are you speaking to?
  • There has to be structure before you start writing. A simple way to begin to create structure is to ask yourself a few questions. Why am I writing this? Who am I writing it for? What do I want to happen after the person I wrote it for reads it? What do I want them to do?

Resources and Books Mentioned

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Author Julia Roy

Julia is a personal trainer for productivity. She helps businesses, executives and entrepreneurs work better through trainings, workshops and digital courses.

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